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A Brief Guide to Launch Your Own Brand’s Water Sports Sunglasses

At present, water sports such as kayaking, paddleboarding, and surfing are getting increasingly popular among youngsters due to the adrenaline rush and excitement they feel. These water activities are not only fun but they provide an escape from stressful life and also offer health benefits. When people go for such activities, one of the most important accessories that they must have is water sports sunglasses.

Thus, if you are an eyewear fashion store or an eyewear brand, you can increase your cash flow by presenting an exclusive line of water sports sunglasses for your customers. However, for that, first, you need to find one of the most eminent sports sunglasses manufacturers that can provide you with a collection of sunglasses that are perfect for water activities.

When launching a range of water sports sunglasses, you must know certain things, such as:

  • For people who love fishing, sunglasses should be made in such a way that allows people to focus on the actual target properly.
  • Sunglasses that are made for parasailing should help the user enjoy the ride without having to worry about winds whipping away sunglasses from the eyes.
  • Any type of water sports sunglasses should be strong enough to take the beating while protecting the users’ eyes from UV rays and the intense reflection off the water.
  • Sunglasses for water activities must not drown in water. They should be floatable so that the user can easily find them.

Remember that any one pair of sunglasses is not perfect for all types of water activities. However, you can launch a line of outdoor water sports sunglasses that come with the following features:

  • UV protection: Without UV protection, a person is exposed to the risk of serious eye issues, such as cataracts, macular degeneration, photokeratitis, and even loss of vision.
  • Anti-glare lenses: Eyes must be protected from glare especially when a person is on or near the water body. It’s because water surfaces can reflect up to 80 percent of the light that hits them and that can make it harder for them to see clearly and make the person highly susceptible to UV radiations from the sun.
  • Floatable: It helps prevent sunglasses from drowning deep in the water and getting lost.
  • High durability: The material must be sturdy and durable so that sunglasses last for long and don’t break easily.
  • Comfortable to wear: A person should be able to wear them comfortably without any irritation.
  • Perfect fit: The sunglasses should sit on the wearer’s nose bridge perfectly.
  • Lightweight: Heavy weight can make it very difficult for a person to wear sunglasses for long and enjoy activity. So, sunglasses must be lightweight.
  • Scratch resistant: Any material that gets scratched easily can blur the vision.
  • Eco-friendly: While this feature may seem non-essential, it is becoming more and more important for our environment, aquatic life, and our current as well as future generations.

Apart from this, as an eyewear brand, you also need to focus on head straps, padded frames for anti-impact protection, hydrophobic coating, and anti-fogging lenses.

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